Of a Kind

Having spent over a decade selling Roland DG machines from his dealership, last year Wesley Clemson turned his invaluable machine knowledge and experience into a business reality when he launched Of a Kind.

The innovative business utilises a unique tablet-based software and Roland DG VersaUV LEF-20 printer to provide a personalised retail offering to its customers. Using a tablet app, customers are able to create their own customised design by adding doodles, emoticons, and uploading images from their phone, before sending the finished artwork to be processed and printed by the compact Roland DG printer. Popular items that can be personalised instantaneously, including mobile phone cases, large wall prints and portable chargers.

“The printing process is theatrical and visually impressive, and Of A Kind is my vision of creating an experiential retail concept that brings internet-style customisation to the High Street. The speed, flexibility and power of Roland DG machines means it was able to easily adapt to serve a retail environment. The LEF-20 is also an extremely cost-effective and reliable machine, which as a new business was key in enabling us to increase our profit margins." - Wesley Clemson: Founder, Of a Kind